Welcome to the Endress|Analytics Blog. Our goal is to keep abreast of the latest innovations in Web Analytics, Search Engine Optimization (SEO), and Search Engine Marketing (SEM) and report on those innovations through this blog.
Stay tuned!
Welcome to the Endress|Analytics Blog. Our goal is to keep abreast of the latest innovations in Web Analytics, Search Engine Optimization (SEO), and Search Engine Marketing (SEM) and report on those innovations through this blog.
Stay tuned!
A new year has begun and I wanted to do some reflecting on 2011. Personally and professionally speaking, 2011 was a great year for me, and I feel it was a great year for Web Analytics as well. More companies are embracing the concept of making decisions based on data, rather than personal preference, than… read more »
Many sites these days incorporate social media elements – ways to like, tweet, digg – their content. Since these elements live on your website, you should have no problems tracking the interactions your users have with the social media elements on your site. There are a number of different ways in Omniture* SiteCatalyst to track… read more »