Web 2.0
A lot has been written about Web 2.0 but not everyone quite understands what it is, its implications, or how it can benefit their web site. In simple terms, Web 2.0 leverages web technologies to provide more user interaction on web sites. Another term often used for this is “Social Media”. Successful examples of social… read more »
Web Analytics vs. SEO
It seems to me that most people think that Web Analytics and Search Engine Optimization (SEO) are the same field. Web Analytics and SEO are complimentary fields but not quite the same thing. Let me try to clarify the differences. SEO is the practice and methodology of optimizing a web site to improve it’s natural… read more »
SEO, SEM, Online Marketing, Oh My!
There are so many acronyms being bandied about these days relating to web sites, search engines, online marketing and the rest it can get quite confusing. To that end I’d like to define these terms to help further understanding: SEO – Search Engine Optimization. This is the practice of optimizing a web site so that… read more »
